The MIT Technology Review have published an interesting article on their website exploring the design process of the Apple products and looking into just how Apple consistantly produce such innovative and sexy technology.
The article was originally aimed at the iPhone but it's writer Daniel Turner had difficulty getting any specifics about the product from Apple.
Quote:
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A case in point is this story, which was to be about the iPhone--about how an innovative and gorgeous piece of technology was conceived, designed, and produced by the vaunted industrial-design team at Apple. Along the way, it would address the larger question of how one company can so consistently excel at making products that become icons, win design awards, and inspire customers.
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Full article:
http://www.technologyreview.com/Biztech/18621/
05-10-2007, 11:07 AM
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