Associated Press To Offer iPhone Specific News Service
April 14th, 2008
A new offering by the Associated Press titled the ‘Mobile News Network’, will offer a round-up of the company’s own news coverage with that of local newspapers formatted specifically to support the Apple iPhone.
Here’s a snippet from the AP press release:
The Mobile News Network will provide a national platform for smart phone users to access local content from brands they trust. Members can participate by providing local news that will appear alongside their logos. Importantly, the network also offers a new outlet for members to sell local advertising to the mobile audience…
…AP is working with mobile phone manufacturers and carriers to develop the best user interface for this comprehensive collection of news stories, photos and video from the news industry. The network will be optimized for the richest multimedia experience the new wireless devices will allow. For AP television and radio members, work continues on the technical plan for video and audio participation in the Digital Cooperative program.
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iPhone News
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